top of page
Boosting E-commerce Conversions: AI-Powered Product Recommendations Drive 18% AOV Increase
A growing e-commerce brand on Shopify wanted to improve product discovery and customer engagement. Their existing setup used generic product suggestions, missing out on cross-sell opportunities, and increasing manual work for the merchandising team. They partnered with ownAI to automate personalized product recommendations using generative AI.
Challenges
- • Generic, rule-based recommendations with low personalization
• Manual setup of suggestions was time-consuming and not scalable
• Product displays couldn’t adapt in real-time to user behavior
Solutions
- • Real-Time Context Capture: Detected what product the customer is viewing
• Dynamic Catalog Filtering: Removed duplicates and irrelevant suggestions
• AI-Powered Matching: Used LLMs (Llama 8B, Claude 3, Mistral 7B, etc.) to recommend relevant products
• Seamless Shopify Integration: Displayed smart suggestions across product, cart, and checkout pages
Impact
- ✓ 18% increase in Average Order Value
✓ 7% boost in overall conversion rate
✓ 12% drop in product page bounce rates
✓ 22% increase in similar/related product purchases
Download the Full Case Study
Discover how our innovative solutions have helped businesses like yours achieve remarkable results and overcome their biggest challenges.
bottom of page